I just stayed up all night reading a fantastic book. Start Something That Matters by Blake Mycoskie. He’s the guys that started TOMS shoes, a company which donates a pair of shoes for every pair you buy. I must have been living under a rock, because I never heard of the brand before reading the book, but now I’m seeing the little TOMS logo everywhere. In fact, I started the book on the train and I was facing a stranger. Her legs were crossed and she kept tapping me with her bouncing leg. It was incredibly distracting, but when I looked down at her foot I saw that she was wearing a pair of TOMS shoes. Well how could I get annoyed with someone who shops with their conscience? I immediately told her about what I was reading, and she turned out to be a nice person. I would never have talked to her otherwise. It felt like a sign that I was supposed to be reading that book.
The wheels in my brain were rolling last night after I finished the book. As soon as I woke up I did three things. First I called my friend and shared an idea I had to make his new business venture more marketable. He was really appreciative. Then I wrote down my personal business idea. Lastly, I wrote a thank you letter to Blake Mycoskie. I’m realizing how important it is to communicate support. It makes my day when someone leaves a nice comment on my blog, or facebook account. I get giddy when I see a stranger has subscribed to my blog. It makes me feel like I’m not alone. It would have been easy to read his book, say it was good, and then be done with it. But I want him to know that he reached me and I’m grateful for that.
Also, I think it’s important to do things when you’re excited – don’t wait for a better time. I only slept three hours last night, so I probably should have taken a nap before writing him a letter, or giving business advice, or even writing this post, but I was excited and people can sense your excitement and it gets them excited. Nothing is more powerful than passion. So if you have an idea share it immediately, don’t wait until it’s well thought out and perfectly worded. You can always correct yourself later, but you can’t recreate that first spark of enthusiasm.
I read an advance copy of the book, so it’s not available until September 6th. You can click on the picture of the book to order in advance. When it is available I will be writing a full review, and giving away a few copies on my blog. Not only does he recount his incredible story, he also inspires you with other people’s unimaginable success, and gives tips on how to create meaning in what you do. Stay tuned!